Claratrade India (claratradeindia.com) ke liye tailored — SEO Fundamentals se lekar Agency Setup tak, zero se advanced level, real examples, diagrams aur step-by-step implementation ke saath. Roz naye modules add ho rahe hain.
Digital Marketing kya hai, Marketing Funnel, Buyer Persona, USP/Positioning, B2B vs B2C, Competitor Research, Strategy, Consumer Psychology.
Domain/Hosting, WordPress Basics, Landing Page Structure, CTA/Forms, Mobile & Speed Optimization.
Search Engine kaise kaam karta hai — Crawling, Indexing, Ranking, SERP, Search Intent, E-E-A-T aur Helpful Content.
Primary, Secondary, Long-Tail aur Semantic Keywords, Topical Authority, Keyword Difficulty, Volume aur Competition Analysis.
Meta Title, Meta Description, URL, Headings, Internal/External Linking, Images, ALT, Schema, FAQs, Breadcrumbs.
robots.txt, Sitemaps, Canonical, Redirects, Core Web Vitals, Crawl Budget, Duplicate Content, HTTPS, CDN.
Google Search Console — Performance, Coverage, URL Inspection, Sitemaps, Manual Actions, Security Issues.
GA4 — Events, Conversions, Reports, User Acquisition, Engagement, Explorations.
Google Tag Manager — Tags, Triggers, Variables, GA4 Integration, Conversion Tracking.
Google Business Profile — Setup, NAP Consistency, Categories, Photos, Posts, Reviews, Q&A, Messaging, Insights, Local Ranking Factors.
Content Strategy, Content Pillars, Copywriting (AIDA), Blog Writing, Case Studies, Lead Magnets, AI Content Creation, Content Repurposing.
Platform Selection, Profile Optimization, Reels, Hashtag Strategy, Engagement, Community Building, Analytics.
Google Ads — Search, Display, PMax, Demand Gen, Shopping, Video, Bidding, Quality Score aur zyada.
Meta Ads — Business Manager, Pixel + CAPI, Campaign Objectives, Audience Targeting, Creative Testing, Budget & Bidding.
Campaign Manager, B2B Targeting (Job Title/Company/Industry), Ad Formats, Lead Gen Forms, B2B Copywriting, LinkedIn vs Meta.
Conversion Funnel, CRO Process, Heatmaps, A/B Testing, CTA/Form Optimization, Trust Signals, Pricing, Cart Recovery.
WooCommerce/Shopify Marketing, Product Feed, Google Merchant Center, Cart Abandonment, Upsell/Cross-sell.
List Building, Welcome/Follow-up Sequences, Automation, Segmentation, Personalization, Open Rate/CTR.
WhatsApp Business API, Broadcast, Click-to-WhatsApp Ads, CRM Integration, Automated Responses.
Channel Setup, YouTube SEO, Titles/Thumbnails/Tags, Shorts Strategy, YouTube Ads.
ChatGPT/Claude/Gemini, AI Content & Ad Copy, Prompt Engineering, AI SEO/GEO Workflows, AI Agents.
Lead Capture, Email/WhatsApp Automation, CRM Automation, Chatbots, Make/Zapier Basics.
Looker Studio, KPI, CTR, CPC, CPA, ROAS, ROI Dashboards.
CAC, LTV, ROI vs ROAS, Unit Economics — numbers jo har marketer ko aane chahiye.
Google Reviews, Negative Review Handling, Influencer Research, Campaign Planning, Influencer ROI.
Affiliate Networks, Niche Selection, Affiliate Funnels, Tracking, Commission Models.
ASCI Guidelines, Ad Disclaimers, Data Privacy Basics — India-specific compliance jo ads chalate waqt zaroori hai.
Canva aur CapCut se creatives aur Reels banana — bina design background ke.
Proposal, SEO/Marketing Audit, Reporting, Pricing, Timeline, Interview Questions.
Portfolio, Cold Outreach, Proposals, Pricing, Retainer Model, Client Onboarding & Retention.
Agency Business Model, Team Structure, SOPs aur ek Live Capstone Project se career-ready portfolio.